Looking to boost its membership roster and retain existing members, 25-year-old premier golf and country club community, Grey Oaks, engaged B-Squared for a comprehensive campaign that included two new brochures, a television spot, redesigned newsletter, several direct mailers, e-marketing campaign and more. And it worked! Retention went up, new members joined, we won lots of awards for our efforts! (Not our goal, certainly, but fun nevertheless.)