A contemporary, cutting-edge real estate project required a cutting-edge real estate and development advertising agency. A new brand was developed, as were e-newsletters and multiple e-blasts for Realtors and prospects. We also developed brochure materials in both a standard format, as well as a small 8 x 8-inch brochure that contained an eight-minute DVD and a series of whimsical postcards. The website also received a facelift and we created a series of 5, one-minute segments. Averaging over 100 people a week in seasonal traffic, Moraya Bay sold out in Spring 2014.